Mount Sutro: An Electronic Periodical

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Where's the beef?

by Archived Article (2001–2014) Help
Purely and simply, I have a severe distaste for fast-food restaurant condiment packets, especially when they are the only option inside a restaurant. I am the type of person who hates ordering food take away. I will always choose to dine within the confines of the establishment, even if that restaurant happens to be situated in a gas station convenience store. Now I am sure big corporations can save trillions of dollars by not having to own, stock and replace salt and pepper shakers and ketchup dispensers, but if I wanted to trifle around with little packets I would have purchased a box of condoms for lunch. Arby's used to maintain normal dine-in condiment dispensers, but recently did away with the salt and pepper shakers. The ketchup and sauce dispensers remain however.



Speaking of fast-food restaurants, McDonald's new campaign to revitalise the sale of the Big Mac caught my attention during my last visit. The poster being displayed prominently on the dining room window depicts a man eating a Big Mac. The large font caption read, "It's big, it's messy and you love it!" I got a good laugh from this poster whilst fiddling about with my salt, pepper and ketchup packets. Hey, at least no one sat next to me.

Finally, you may or may not have noticed the header logo now features a random slogan or tagline. Some will make sense while others will likely not. But expect to see new ones cropping up now and then if I think of something clever or get drunk and think something is really funny. The one slogan "It's a breakfast party on a plate" has its origins from a late night, post-bar IHOP run. I ordered the Breakfast Sampler to which the waiter, who was as if he stepped out from driving his New York City taxi immediately prior to taking our order, replied with that statement. The best part: I knew it was likely I would not remember this comment in the morning, so I wrote it down on the placemat and took it with me.

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